13/12/2023

iThink Logistics, India’s leading SaaS-based shipping solutions platform, has collaborated with what3words, the innovative location technology company. By integrating what3words’ global addressing system, iThink Logistics aims to empower its e-commerce customers by allowing them to add a what3words address field at checkout to enable fast, reliable, and accurate deliveries.

what3words is revolutionising the way the world communicates location. It has divided the world into a grid of 3m x 3m squares and given each a unique combination of three words: a what3words address. For example, ///dealings.sleeping.makeup will take you to a perfect viewpoint of the Gateway of India in Mumbai. Unlike complex latitude and longitude coordinates, what3words addresses are more accessible to say, share, and remember. This level of accuracy is particularly advantageous for iThink Logistics’ diverse audience, including Indian e-commerce sellers navigating domestic markets.

One of the critical benefits of what3words is its global and domestic applicability. Unconfined by language or regional address formats, it is a versatile solution for iThink Logistics, whose user base spans the globe. This global reach aligns seamlessly with the logistical needs of iThink Logistics, catering to users operating in various geographical locations. what3words is available in 60 languages to date, including 13 South Asian languages: Hindi, Marathi, Tamil, Telugu, Bengali, Kannada, Nepali, Urdu, Gujarati, Malayalam, Punjabi, Odia, and Sinhala.

what3words integration enables iThink Logistics to offer E-commerce sellers a revolutionary location technology solution that simplifies and improves communication across the e-commerce supply chain. With easy-to-use what3words addresses, brands can now share precise coordinates for delivery and pickup locations like building entryways, storage areas, and return hubs. This precise location mapping via what3words addresses ensures accurate last-mile delivery, leading to lower RTOs and logistics costs.

Ms. Zaiba Sarang, Co-founder of iThink Logistics , said, “We are constantly seeking ways to simplify shipping and delivery for our clients. Our integration with what3words and their precise location technology allows us to take a massive leap forward. Now, our clients can share exact coordinates with just three words, ensuring accurate last-mile delivery and seamless communication across the supply chain. By adopting innovative solutions, we are extending our vision of creating effortless logistics tailor-made for every e-commerce business’s needs.”

Co-founder and CEO of what3words, Chris Sheldrick, adds: “Nothing is more frustrating than a parcel not arriving exactly where it should, and often this is because the delivery address isn’t accurate or reliable. The e-commerce space in India is growing rapidly, and it’s brilliant that brands like iThink Logistics are embracing technology like what3words to innovate and enhance the delivery experience.”

This collaboration with what3words is a crucial milestone for iThink Logistics and its mission to create the future of simplified logistics. Integrating cutting-edge location technology expands iThink’s power to help clients provide exceptional delivery experiences in India and worldwide.